Tuesday, June 21, 2016

The Email Newsletter: The Real-est

            We all get strange emails sometimes. It's not spam, it's not junk mail…. so what is it? I'm back to review one of the craziest emails I've ever received, and what it shows about how media is used to portray and perpetrate societal concepts. Sound like fun? You bet it does.

            A few days ago, I embarked on a massive clean-up of my email inbox. I had something like 6 or 7 hundred unread emails. Yes, the situation had reached its crux. I was forced to act. But, what did mine eyes light upon but an invitation to a conference (it was fairly outdated, I had never seen it before)?


            Yegads! What is this? REAL Men? Who was on this generic mailing list, anyone who could possibly be male in the Sacramento city limits? Despite my qualms about receiving this, my biggest concern was the content of the email itself.

            The newsletter first notes that this conference "redefines the real man", takes the ancient, lumbering caveman, and reinvents him in a modern image. The rest of this email, however, proves otherwise. R stands for "rejecting passivity". Nothing wrong with refusing to stand idle in the face of adversity. But how is that an innately male trait? How come only men are supposed to be invested in staying active? I can only see this as a positive trait for all people; taking action when necessary is always helpful. Expecting men alone to rise to the challenge of action is too harsh. That responsibility can't be carried by half the population, nothing will get done. Full support and activity in people is vital for passivity to be discarded.

            The E represents "expecting the greater reward". Greater reward of what? From what? Are these men taking on greater responsibility and a harder workload, and that's why they are to expect more? Because that would be sensible. More work, more reward. Or does it have to do with risk? Again, greater risk, greater reward. But I can't help but feel like this maxim insinuates neither. How does expecting more have to do with being more "real"? How does this relate to being a man in general?

            A, the United States' favorite letter, is for "accepting responsibility". This is good. Being responsible is great! But again, isn’t this something that makes people better in general? Shouldn't this be a REAL Person conference, if these traits don't just apply to one gender or the other?

            We end with L, last but certainly not least, "leading courageously". Ah, courage, a trait that once more, benefits us all. And leadership, another universally admirable feature. But again, how come these things are balanced precariously on men's shoulders? I can say truthfully, a lot of people, many of which are male, are not leaders. They aren't courageous either. In fact, I lost a friend in the past year because of his innate cowardliness. Understandably, this conference aims to ignite these traits in young men, starting in middle school. But how much of an effect can this really have? And again, wouldn't it be more helpful to the population as a whole to raise an entire generation, not just one group or the other, to be multi-faceted and hold many talents?

            It's a little disturbing that this conference was targeting males as young as middle-school age. It's a blatant sign that society and the media attempts to sway minds from a young age, resulting in a perpetuation of this vicious cycle of gender inequity and imbalance of responsibilities. This seminar was also meant to be an "empowering exploration" with a "powerful panel discussion" that would "build our families, communities, and nation one REAL man at a time". What? That last line, that little gem, very obviously notes that the main movers and shakers of any group are males. Not true, and not fair either. The email claims that this conference will have a  positive effect on these males and those around them. I beg to differ. I actually think it will have an overwhelmingly negative consequence. Young men will feel pressured to accept all of society's burdens on their shoulders, because, as this newsletter doesn't fail to impart, males are the most important parts of a society and must be all-powerful and alone in that power. It also encourages an inability to view women in positions of power or accept that a woman may be better than them at one of the above factors. Young women will be excluded from potentially useful traits and skill sets that benefit all of society if taught to a large group.

            When it comes down to it, it's obvious that these conferences intended to empower or aid actually end up being detrimental to society in the long run. Instead of being in something universal, like a newspaper, these messages are delivered to us privately, in an email, in something that doesn't necessarily inspire widespread response or protest. These covert media packages can hit us where we least expect them, which is why it's important for us to always be on alert for things that could be dangerous to our striving for healthy perceptions (if that is indeed our goal).

            As this email tells us, be a REAL man. A REAL neurotic man.

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